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CRM Executive

  1. Full Time
  2. Hammersmith
  3. Creative, Marketing and Partnerships
  4. Permanent
VAC- 32561

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Do you enjoy analysing customer interaction via data? We are looking for an ambitious CRM Executive to join our large CRM team.

About the Role

As a CRM Executive you will support the manager in managing a CRM Assistant, proactively and strategically working on all customer communications at Harrods. You will manage the end to end communications via data segmentation, delivered via email, SMS, social media and push notifications, and will deliver against both customer and business requirements in a fast-paced environment.

The CRM Executive will be integral in evaluating the performance of the campaigns through SAP Marketing Cloud (ESP), to identify trends and opportunities for future planning, with a focus on maximising customer engagement through relevance of messaging, reaching email KPIs and ideally be a blend of strategic, creative and analytical thinking.

Your daily activities will involve:

  • Managing the campaign execution process by preparing the campaign targeted for the corresponding supplier
  • Managing the daily work of the CRM Assistant
  • Building audiences in IBM and supplying data to various teams when required

About You

We are looking for someone with previous CRM experience with a strong background in data segmentation.

You will have:

  • Knowledge of SAP Marketing Cloud and analytics tools
  • Campaign management experience
  • Experience of email insights reporting and the use of Analytics tools
  • Strong data segmentation experience
  • The desire to manage others

About Us

Harrods is one of the world’s leading luxury department stores and we’re becoming a destination for top designers, and the most sought-after brands from around the globe. Our combined mission is to make visiting our iconic Knightsbridge store one of the world’s most inspiring shopping experiences.

Our Promise to You

Help us make the impossible possible for our customers and we’ll do something remarkable for you. As well as offering a friendly environment to inspire your best work, we provide abundant opportunities and support to build an exceptional career across the varied specialisms of our business.

In return you’ll receive an excellent benefits package, including a company pension, flexible working, annual leave, your birthday off, up to 33% in-store discount (including across our food hall and restaurants) and a season ticket loan.

Uniquely You

At Harrods we believe the personality and authenticity of our people sets us apart. We celebrate and invite applications from all cultures, backgrounds, tastes, and experiences and are proud of our culture where people from all walks of life can grow and thrive. What makes you unique makes us exceptional.

If you want to know more about our people and our culture, search #TogetherHarrods on LinkedIn, Facebook or follow us on Instagram @togetherharrods

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