Digital Personalisation Executive
- Full Time
- Hammersmith
- Creative, Marketing and Partnerships
- Permanent
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We are looking for a Digital Personalisation Executive to join our Digital team at Harrods. Your primary responsibility will be to set up and execute effective personalisation campaigns on our app and website, ensuring they align with our customer strategies across CRM and e-commerce.
About The Role
As the Digital Personalisation Executive, you will be a key member of the Personalisation team, reporting into the Senior Digital Personalisation Manager. Manage the end-to-end implementation process, including supporting on hypothesis setting, KPI selection, segmentation building and analysis of results.
The Digital Personalisation Executive will play a critical role in supporting the personalisation initiatives on our website and mobile app, collaborating with various stakeholders to uphold a unified and customer-focused personalisation strategy throughout the organisation.
You will also;
- Analyse data to propose value-driving recommendations and continually review metrics to identify opportunities
- Conduct competitor analysis across industries and digital platforms
- Analyse data to propose value-driving recommendations
- Work with teams across marketing, content, e-commerce, data and insights, CRM, and IT to operationalise onsite testing
About You
The ideal candidate will have previous experience supporting e-commerce, CRM, digital marketing, or personalisation projects, as well as an understanding of data interpretation. We are looking for someone who has experience in or willingness to learn Dynamic Yield.
You will also;
- Strong communication skills
- Interest in luxury retail and an appreciation for the luxury market
- Familiarity with personalisation and customer segmentation technologies
- Awareness of data protection and privacy regulations
- Ability to adapt quickly in an ambiguous environment and handle multiple tasks simultaneously
About Us
Harrods is one of the world’s leading luxury department stores and we’re becoming a destination for top designers, and the most sought-after brands from around the globe. Our combined mission is to make visiting our iconic Knightsbridge store one of the world’s most inspiring shopping experiences.
Our Promise to You
Help us make the impossible possible for our customers and we’ll do something remarkable for you. As well as offering a friendly environment to inspire your best work, we provide abundant opportunities and support to build an exceptional career across the varied specialisms of our business.
In return you’ll receive an excellent benefits package, including a company pension, flexible working, 25 days’ holiday, and your birthday off, up to 33% in-store discount (including across our food hall and restaurants) and a season ticket loan.
Uniquely You
Whilst our job adverts outline the ideal qualities, skills, and prior experience for the role, we believe in the potential for growth and value individual strengths. If you can demonstrate the majority of skills and strong experience to thrive in this role, we would encourage you to apply.
At Harrods we believe the personality and authenticity of our people sets us apart. We celebrate and invite applications from all cultures, backgrounds, tastes, and experiences and are proud of our culture where people from all walks of life can grow and thrive. What makes you unique makes us exceptional.
If you want to know more about our people and our culture, search #TogetherHarrods on LinkedIn, Facebook or follow us on Instagram @togetherharrods
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Anything is Possible
At Harrods, our mission is to make Anything Possible. The spirit of Anything is Possible and the equity of the Harrods brand is not purely released through how we advertise and market to our customers.
Moreover, it is rooted in the lived experience of our customers delivered every day by our colleagues.
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Reference
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