Fashion PR Manager

About us

As the world’s leading retail luxury emporium, Harrods is a PR’s dream! Harrods is in the middle of a £200 million transformation to ensure we remain a destination for a retail experience unlike any other, and one worth talking about! Working with the best brands in the industry, we will give you the opportunity to thrive. The Press team are part of the wider Marcomms Division, and are a close knit team who support each other to get the best results.

About you

 A strategic thinker, the PR Manager will have a network of fashion industry contacts across multiple types of media and be responsible for building strong relationships with internal stakeholders including Global Marketing Managers and the Planning Manager. The PR Manager will assist the General Manager in allocating resource to campaigns, business projects and briefs. This role is accountable for understanding and analysing both the macro and micro environment of the media landscape, both from a digital and traditional point of view. With strong managerial and mentoring skills, the PR Manager will drive the team to deliver Marcomms KPI’s. This individual will be a subject expert in their industry and have the strength of connections within that network.

More specifically, we’re looking for you to:

• Devise creative PR campaigns that highlight key brand messages, working with the General Manager and the Project Delivery Manager.
• Promote Harrods through targeted contact with specific UK and International media.
• To identify and pitch the most newsworthy products, services and activities for each area, following briefing from the Group Marketing Managers.
• Report on results – analysing, collating and presenting all coverage to the business.

Our promise to you.

At Harrods, we pride ourselves on challenging conventional thinking and doing the seemingly impossible for customers. Share our positive approach and this will be a defining career move. You’ll gain experience across the business and have the freedom to make connections the way you want. Plus, you’ll be close to the heart of a marcomms programme in which each week brings something new.

For our part, we’ll recognise your ideas with excellent opportunities for long-term career progress, plus a strong package. This includes generous pension and life insurance, staff discounts of up to 33% on Harrods’ products, 25 days’ holiday and your birthday off.  

Uniquely You

At Harrods we believe the personality and authenticity of our people sets us apart. We celebrate and invite applications from all cultures, backgrounds, tastes and experiences and are proud of our culture where people from all walks of life can grow and thrive. What makes you unique makes us exceptional.

If you want to know more about our people and our culture, search #TogetherHarrods on LinkedIn, Facebook or Instagram