Loyalty Marketing Manager
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Reporting to our Head of Loyalty & CRM, the Loyalty Marketing Manager will shape and deliver the Harrods Rewards strategy and champion customer loyalty best practice across the business, with a focus on driving Rewards engagement, customer value and retention.
About Us
As the world’s luxury emporium, we deliver a magical, memorable experience for customers. This makes us uniquely challenging for creative minds, to protect and grow our brand demands extraordinary composure, creativity and commerciality. Harrods’ global brand offers uniquely exciting challenges, and we nurture a supportive environment where creativity, resilience and commercial awareness make anything possible.
About You
The successful candidate will consult with stakeholders from across Harrods to develop exciting & creative loyalty propositions that reflect our brand. They will work closely with our Insight and CRM teams to craft targeted multi-channel campaigns that deliver timely and impactful customer experiences. They will support the Head of Loyalty & CRM to develop the next generation of the Rewards programme through a revolutionary period for customer engagement at Harrods and represent loyalty across the business.
We need you to be an experienced Loyalty, CRM or Marketing Manager, with previous experience developing impactful loyalty propositions and managing the customer lifecycle through targeted communications. Familiarity with Database Marketing laws (GDPR, CAN-SPAM, CASL, etc.) is equally important, and a Bachelor’s degree in a relevant field would be advantageous. Importantly, we need you to have the ability to communicate with various diverse teams while advocating for the central loyalty strategy.
Our promise to you
At Harrods, we pride ourselves on challenging conventional thinking and doing the seemingly impossible for customers. Share our positive approach and this will be a defining career move. You will gain experience across the business and have the freedom to make connections the way you want. Plus, you will be close to the heart of a creative team in which each week brings something new.
For our part, we will recognise your ideas with excellent opportunities for long-term career progress, plus a strong package. This includes generous pension and life insurance, staff discounts of up to 33% on Harrods’ products, 25 days’ holiday and your birthday off.
Uniquely You
At Harrods we believe the personality and authenticity of our people sets us apart. We celebrate and invite applications from all cultures, backgrounds, tastes and experiences and are proud of our culture where people from all walks of life can grow and thrive. What makes you unique makes us exceptional.
If you want to know more about our people and our culture, search #TogetherHarrods on LinkedIn, Facebook or Instagram
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Anything is Possible
At Harrods, our mission is to make Anything Possible. The spirit of Anything is Possible and the equity of the Harrods brand is not purely released through how we advertise and market to our customers.
Moreover, it is rooted in the lived experience of our customers delivered every day by our colleagues.
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